Phase 05
Validate
Test with real users and measure against defined success criteria. Iterate based on evidence until confidence is sufficient to build.
Validation tests hypotheses with real users and measurable criteria. Iteration continues until the team has sufficient confidence to commit engineering resources — reducing rework and accelerating time to impact.
Other phases
Apply this approach to your product challenge
A direct conversation about your product, the symptoms you see, and whether an investigation would be worth it. No pitch deck.