Transportation
Fleet operations, compliance platforms and driver-facing products at scale.
Transportation UX challenges
Products in transportation combine regulatory constraints, multi-role workflows and high cost of failure. UX decisions directly affect compliance, adoption and revenue.
I apply user-centered design and structured research to reduce friction in these environments — with outcomes measured against operational and business metrics.
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Something is not working. Let's find out what.
A direct conversation about your product, the symptoms you see, and whether an investigation would be worth it. No pitch deck.